This post is devoted to Google and revolution that their innovative mind brings to the Internet.

1. Google http://google.com
We will start from the beginning. The search engine that turned Internet upside down by its unique search algorithm delivering highly relevant results in a fast and easy form. It turned an unknown 2-men-company into a multibillion business within several short years. Bravo.

2. Google Adwords http://adwords.google.com/select/
The first and one-of-a-kind advertising traffic-on-demand vehicle. There were tens of PPC programs for advertisers before Adwords, there are hundreds of them now, and even more are coming up, but no one will come close to the level of easiness, efficiency and benefits of usage. When something is powered by Google it becomes dangerously effective.

3. Google Adsense http://adsense.google.com
Adsense program created a new “Adsense money industry” within a pay-per-click industry itself. It set new standards for all PPC programs, affiliate and publisher networks. A small snippet of Javascript code put on sites instantly turned hundreds of thousands of webmasters, amateurs and hobbyists worldwide into Internet business owners. The market opened by Adsense publishers is what pushed Adwords into an unreachable level of flexibility, accountability and efficiency for Adwords advertisers.

Someone said that Adsense turned Internet into a Billboard for Google ads. I cannot agree more. The brilliant idea that floated on the top of the Internet, but no one wanted (or dared) to realize it.

4. Google Analytics http://google.com/analytics/
What Google cannot do is develop mediocre solutions. Google Analytics was a hot deal as paid service for the companies, that could afford it. As a free service it’s not even funny. Google doesn’t stop amazing me, how relatively complex solutions become so easy, clear and pleasant to integrate and use.

Add to this an enterprise level tracking and reporting, full integration with Google Adwords and an upcoming Google Website Optimizer and you will get an image of a dream.

5. Google Checkout http://google.com/checkout
Checkout has once been considered a PayPal killer. For everybody’s sake it turned out to be “another story”, for now. Having all the features we love Google solutions for, the service is new and if Google strategically integrates it to all other commercial Google services, it will surely create many bad days, if not years, for the competition.

6. Google Website Optimizer http://services.google.com/websiteoptimizer/
While in beta, I predict all other multi-testing solutions hard times surviving. Yes, the Google is coming, introducing a free multivariate testing service in the form and shape no one has seen before. New stylish, elegant and easy approach, the hallmark of Google, will make it a natural choice of any e-business that, first, knows what Internet marketing is and, second, prefers counting money on the first place.

7. GMail http://gmail.com
Who would’ve thought back in 2004 that something new could be offered for the Internet email market? 2GB of space and five-star usability made a lot of buzz online after GMail launch. Even after the storm subsided – after Yahoo and MSN were forced to reconsider and improve their email offers, GMail still looks like head and shoulders above them. It feels like everyone is waiting for Google for the next technological push.

8. Google Earth http://earth.google.com
Google Earth is another example of an unrecognized revolution in technology and minds. It brought the Earth to the fingertips of users. Literally. Real world has never been so close to its virtual copy, although I lately get confused which one is real. Top applications of the Google Earth technology are yet to be invented. Witness the development of the future, while keeping an eye on the Earth online.