• new ‘Total Active’ statistics – counts statistics for elements with Active status only
• new ‘Global Total’ – counts global statistics for both Total All as well as hidden captured elements (search keywords and referral websites)
• allowed option to add duplicate keywords and referral sites to multiple ad groups
• export statistics function for all elements of the Campaigns | Groups | Keywords or Sites with an ability to check which data to export
• table data highlighting
• auto domain check during installation
• replaced “Browsecap” module to alternative function to allow visitors’ browser data capturing on all servers
• easy selection of any or all tables elements
• alphabetical or numerical tables data sorting by columns
• updated algorithm of adding search keywords or referral sites as separate keywords or sites
• other fixes and programming updates

More are coming next year.
Want a special feature implemented? Submit your “Feature Request” ticket at http://neoprofit.com/helpdesk/ and most likely you will see it working in your own copy in the nearest future.

The latest 1.55 version has the following improvements and updates:
+ ability to browse keyword performance statistics by time period
+ show/hide table columns
+ filter table results by current status: all | all active | all but deleted
+ several updates of performance formulas and indexes
+ minor bugs fixes

Stay tuned for the new update: more powerful features and extra functionality.

You know, Adwords advertising is an extremely competitive playground for companies with fat budgets and if you really want to benefit from such high-quality traffic on demand like PPC search traffic, then you want to take a closer look at our just released – NeoPerformancer. This an advanced web solution for:

1) tracking and testing performance of your Adwords PPC campaigns
2) capturing search keywords and revealing the profitable ones
3) discovering which website pages from Google content network do make you money and which don’t
4) dynamically optimizing your landing or email squeeze pages for maximum Google Quality Score and minimum bids
5) screening and storing incoming traffic for a click fraud
6) and much more.

Head to http://NeoPerformancer.com for the rest of sweet details.

I won’t torture you much: it’s a keyword research and optimization.

You’ve probably been told about Wordtracker or Overture and been sold varies good and not-so good keyword-research software programs gazillion times, so right now I’m going to 5 minutes of your time to share a gem.

You probably know about the famous Google keyword research tool:
https://adwords.google.com/select/KeywordTool

What may not be so obvious to you is that Adsense and content publishers around the globe are actively using this invaluable research tool to estimate the niche market potential, advertisers’ competition, seasonal keyword bid fluctuations and search volume all just to determine the best keywords for:

• niche research
• niche demand/supply/potential
• SEO
• projected income

You can even browse through actual advertisers’ bids for any given keyword (or list of keywords) using another “Traffic Estimator” tool inside your Adwords account. It’s clear that as a content publisher you won’t get as much per click, but this information can tell you much about keyword competition, advertising budgets and a general level of market capacity and potential.

It’s like Reverse PPC Engineering for content publishers. The same goes for article marketers and SEOrs.

If you click on the second tab “The Site-Related Keywords”, you will see another dream come true for discovering new keywords, markets and hidden profits.

There you can enter any URL or text and get a “Google-filtered” list of related keywords. I mean keywords that provide any SEMer, SEOer or content optimizer with a targeted list of semantically related niche keywords optimized and hand-picked by the Google itself and given you on a silver platter along with the “good old” cost and ad position estimates as well as search volume and search trends. Use URLs of the top-ranking sites for your market and get exactly what Google considers semantically related keywords.

Pick these niche related keywords and run them though a number of tests in the “Keyword Variations” section, further determining their marketability and potential, depending on what project you are running this research for. As you understand, search engine optimizer and Adsense publisher puts different emphasis on the same keywords data.

P.S. If PPC advertising and PPC affiliate marketing is your main profit train, then in a couple of days I will have very exciting news for you and I do mean Very exciting.